Movie Marketing: Who got it right, who got it wrong?

The current age of movie trailers is undoubtedly very different to how it was years ago. Before the glorious days of the internet, most people would first hear about a film in the trailers at the cinema, seeing a poster at a bus stop, or an advert in a newspaper. Now, it is very different.... Continue Reading →

Product Placement in the Movies!

Today's blog comes courtesy of the wonderful Jake Potter!   Jake is a Marketing Manager and loves the 3 M's; marketing, musicals and Meryl Streep. You can find Jake on twitter; for amusing gifs and random ramblings follow his personal account @shakey_jakey4, and for all things marketing follow @marketingguy_UK. He also writes his own awesome marketing blog which... Continue Reading →

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